Public Relations. Strategic Communication. Reputation Management. It goes by many names.
Many people think of press relations, and press work. So, do we, but great press work cannot stand on its own.
Primetime has great experience in designing, shaping and executing PR strategies. The interaction with journalists and the media is a cornerstone when you are telling stories to your surroundings. But those relationships should be combined with the rest of your communication channels and your target groups.
Since 2001, PR has been one of Primetime’s core output, and we have supported several organizations optimizing their PR. Strategic PR concerns creating a long-term overview of your business’ purpose. What are you going to tell? To whom, how, and in which order? Both when you have great news to share and if a crisis hits you.